St Mirren Football Club is delighted to announce that it has agreed a six figure, four-year deal to rename St Mirren Park.
The stadium will now be known as The Simple Digital Arena.
Commercial Manager, Campbell Kennedy said: “I’m delighted to have agreed this deal with Simple Digital and look forward to working with Simple Group’s Chairman, Vincent Moore over the next four years.
"It represents a significant level of income and will be important for the club as we get set to embark on our Premiership journey next season.”
Simple Group Chairman, Vincent Moore, said: "I'm excited, it's good to be involved with a club that seems to be going places, we as a company they're going places as well, so I'm really looking forward to the sponsorship."
Simple Group Managing Director, Andy Taylor, said: "Personally it's fantastic, in terms of being a St Mirren diehard, but also great for the company.
"We feel that there is a local community touch with the club, and there is a local touch with us as well in terms of our customer base.
"We also provide to the whole of the UK, but we are a very local type feeling company, so we think the fit is fantastic for both and we look forward to working together over a four year period initially."